December 7th, 2011
Still Away…Don’t Mind the Woman Behind The Curtain

One of the things I promised myself I would do was update the blog, when I had release information. Well, I have release info for Phantom Warriors: Talon. The book should be out within the next 24 to 48 hours. Like the other Phantom Warriors’ books, this one is a stand-alone story–a long novella (a little over 25K) to be exact with an added sneak peek at the end. Here is the quick blurb:

Lynn Regis wasn’t looking for anything but her newly released condors, when she hiked into the Grand Canyon National Park. The last thing the plus-sized beauty expected to find was a sexy as sin man, with eyes as sharp as a hawk, bent on seducing her.

Talon knew Lynn was mate material the moment he laid eyes on her. With only three days to convince that they’re meant for each other, this determined raptor will have to use every strategy in his well-stocked, sensual arsenal. Good thing Phantom Warriors always come prepared.

Below is the cover for the new book:

Speaking of new releases, Bernard DeLeo’s book, COLD BLOODED was finally released by Wild Child Publishing. Please show him love for all the support he’s given throughout the years.

Since I’m in an updating mood, I thought I’d fill you in on how my backlist/new work Indie publishing journey is going. As many of you know (because I’ve written about it on my blog before) when I first started Indie publishing, the sales were how shall I put this…less than stellar. I admit I was somewhat disappointed. My expectations were not to sell like J.A. Konrath–at least not at first–but I had hoped to make more than I was making from my e-publishers and N.Y. publishers.

I experienced slow gradual growth over the first five months, then things kind of leveled out. This was the point where I started questioning whether I’d done the right thing. Fortunately, I stuck with it and kept writing. Sales started to uptick for me last month. My sales went from averaging 500 to 800 ebooks a month (which is okay, but not great) to surpassing 3000. Other than continuing to write, I really didn’t do anything to promote my work. I think what helped was word of mouth and the algorithms on Amazon finally catching my books. This is NOT happening at Barnes & Noble. My NOOK sales rarely move beyond 200 to 300 a month. It doesn’t matter how many books I release there, nothing changes.

I have no idea if sales will continue like this, drop, or grow. I think that I’ll have a better idea of what’s going to happen within the next few months. Until then, I’ve decided to focus on the one thing I do have control over–the writing. I have two more Phantom Warrior stories planned, a Lords of the Night story, and another YA. Right now, I’m looking for a professional editor to go through the YA. Once I hire one, then I’ll re-edit the book and start the long submission process.

I’m sure some of you are asking yourselves, “Why would I do that?” The answer is simple, right now I don’t believe epubbing YA books is the best way to go. There are still more YA readers picking up physical books than there are buying the e-versions. Will that change? Yep! It sure will. BUT it hasn’t changed yet. So until it does, I believe N.Y. (or Amazon) is the best place for my Young Adult novels.

I hope everyone has a very Merry Christmas (even if that’s not what you celebrate) and a Happy, Healthy, Prosperous New Year! Ho! Ho! Ho!

8 comments to “Still Away…Don’t Mind the Woman Behind The Curtain”

  1. That is fantastic news! Congratulations. I’m glad you didn’t do the name change. You have a fabulous cover designer. Merry Christmas, Jordan. I hope the sales keep escalating. I know by now you’re a first class editor, but it’s a good idea to get an outside editor for the YA if you’re planning another assault on NY. Best of luck!

  2. Bernard, Thanks! Yeah, I’m glad about nixing the name change, too. That said, I will still be changing my name for the YA’s, but that’s the right thing to do, since most of my books are really not geared for kids. *g 😉

    Frauke does a terrific job with my covers. I have a lot more work for her, starting in Jan. She’s about to become an even busier little bee.

    Here’s hoping the sales continue to rise. I really have no idea what to expect. They’re off to a good start this month, so hopefully they’ll continue and finish strong. We’ll see. No guarantees with anything in this business.

    Good luck to you with the new release!!! You have your toe in the door now. Don’t let it slam shut. I’m pulling for you. 🙂

    I REALLY need to find a good YA editor for my YA novel. I’m going to read through it again while I’m away. I want to read it from start to finish to have a better idea of what needs work. Right now it ‘seems’ to have an identity crisis. It can’t decide whether it wants to be a YA novel or a Middle Grade. It’s times like these that I wish I was a faster reader. I am keeping my eyes and ears open for editorial recommendations. Hopefully, I’ll be able to find the right one in Jan. Most don’t seem geared for YA…unfortunately.

    Thank you! I’ll need all the luck I can get. 😉

    Merry Christmas! Hope your 2012 is filled with good health, happiness, and prosperity. 🙂

  3. Your novels are clearly marketed though according to genre, Jordan. I’m still confused as to why you would need to give up name recognition that is now bringing in terrific sales. Would not your growing sales success be a beacon to NY publishers for your YA novel? Also, there is a growing audience of adults reading YA novels. When they read yours and like it, they would look for more under your name. Your covers and blurbs explicitly detail the genre of your novels. Anyone buying your YA novel, and then mistakenly buying one of your romance novels is the one at fault for not checking out the sample. Anyway, I’m far from an expert on this stuff. It’s just your sales figures under your name are electrifying.

    Thank you for all your support and advice. Have a wonderful Christmas and New Year! I pray you have good health and don’t get lost in ‘Underground Berlin’ on vacation. 🙂

  4. Bernard, I know my novels are clearly marked, but when you’re dealing with reading material for kids/teens, then all those rules you mentioned above go out the window.

    No one wants their kid getting a hold of one of my adult novels. The burden would fall on me…even if it’s the parent’s responsibility. One wrong misstep in that genre and you can find yourself banned from libraries, schools, etc. The YA genre is great and there are a few brave writers out there, but it’s littered with land mines.

    As for it being a beacon to N.Y., it will certainly help adult sales if I ever want to go that route again, but it won’t do jack for my YA work because I’m not showing a history of selling in that genre. That’s why a lot of N.Y. publishers make their bestselling authors finish the book before they buy it from them. They have to determine whether the writer can write for the YA market first before investing in the book.

    Thank you! It’s a good thing that I’m the kind of girl who can go bear hunting with a fly swatter. 😉

  5. Hooray for you and very smart thinking. You want your YA work marketed right and publisher backing can still do way more than you can do yourself. And congrats, Bernard!

  6. I am one of those new readers you picked up. I bought Atlatean Quest: The Arrival on sale through AllRomance. I went back and purchased the whole series and read them in the space of a week. Then on to the Phantom Warrior series.

    Not since Dara Joy’s Knight of a Trillion Stars or Christine Feehan’s Dark series have I enjoyed a series as much. I can’t wait for Arctos’ story to come out.

    In the new year, I will be starting a blog review of indie romances. With your permission I would like to review one or more for the blog.

    Waiting impatiently, Tara

  7. Thanks Charlie! 🙂 Yep, I think that’s the best thing to do.

  8. Tara,
    Thanks so much for grabbing the Atlanteans. 🙂 I didn’t realize that ARE had put the Arrival on sale. Good to know.

    Wow, just wow! I’m floored and beyond flattered. I loved both those authors when they first came out.

    Review away. 🙂

    I think Arctos is going to be a fun story to write. He’s a much more fun character. I plan to work on his story the second I get over the jet lag.